The best ticket for any small business to cut through the hustle digital market
No matter how unique your company or product is, if you do not adhere to the optimal UI/UX practices, your efforts will go in vain. The aesthetic interface and ease of navigation of your eCommerce site, on the other hand, will increase engagement, loyalty, & purchases, thereby maximize ROIs.
Your website - online appearance includes everything about you online. The goal is to make sure that it is friendly and leaves a positive and brand consistent impression on your users. Hence, good UX and UI will go hand in hand with the ambitions of your business.
Understanding your target audience's needs and market preferences will help you make the users stay and eventually acquire loyal clients. Ohio Digital strives to bring your users the great interface and experience they deserve, through careful consideration of their every need.
With the advent of Web Application development, user convenience is more vital than ever. Ohio Digital gets that, and we absolutely understand how to deliver the convenience your clients desire.
Making sure that your offerings and information structure are easy to access and use to encourage users.
We implement a business-driven & user-centered UI/UX design services by carefully evaluating business goals, SWOT combined with user research.
Make your site or app easy to use for people with disabilities or impairments by following the Web Content Accessibility Guidelines.
By establishing a design system, your product will be consistent in its display and easy for scalability.
Make sure your online appearance is aesthetic and aside from competitors, consist with your brand identity.
work
Thoroughly investigate your target audience, brand, market, competitors, business model & goals as the foundation for further design process.
After conducting all necessary researches, Ohio Digital identities key insights such as: user persona, customer journey, key features to propose customizable solutions for your business.
Defined user flow and functionality have shaped detailed solutions for information architecture and website structure. We develop art direction, key visuals and sample screens with high-quality graphics and style guide consistent with brand identity for overall approach. Now, it’s time to develop the completed design system and fine-tune the UI.
Ohio Digital builds necessary mockups and rapid prototypes to apply various user testing techniques (A/B testing, usability testing, heat map analysis and card sorting).
After testing the design based on specific user persona, we will analyze the appropriate and non-conforming aspects for further adjustments. The design will continuously be testing and adjusting to ensure the highest quality and experience.